EGAVAS is a New York City – lifestyle-based brand with foundations from Graffiti, Street Art, and Hip Hop. The name says a lot: EGAVAS is “savage” flipped, reversed, disrupted. The brand leans into that inversion—rules are meant to be rearranged. Classic streetwear tropes are twisted: sweatshirts, caps and hoodies with a flare for the dramatic, turns on to its self societies brainwashing of branding. Egavas exists somewhere between a cyber alleyway and a minimalist gallery. The name is also a semordnilap for savage but also includes the initials of the founder.